About Asaf Touchmair

Asaf Touchmair is a prominent Israeli entrepreneur and businessman, known for founding the Israel Canada Group with his childhood friend and business partner, Barak Rosen. He currently serves as the Chairman of the Board of Directors for the company. Touchmair is also the founder and owner of Canada Israel, a private real estate company.

In recent years, Touchmair has spearheaded the growth of Israel Canada, leading the company to acquire some of the most sought-after land reserves in Israel, particularly in the Gush Dan area. During this period, the company has developed several of Israel’s largest and most notable projects, including the Da Vinci Towers, WIX Campus, Midtown Tel Aviv, Microsoft’s Middle East Headquarters, and ROM Tower.

Under the leadership of Touchmair and Rosen, the company is embarking on new projects to reshape the Israeli real estate landscape. One such project is Midtown Jerusalem, which will feature upscale residential apartments, a commercial hub, hotels, and offices, serving as the gateway to Jerusalem. As a top-performing public enterprise, Israel Canada is prominently listed on the Tel Aviv 125 Index.